APIs

1 11, 2016
  • Integrate and automate

Stop copy and pasting once and for all

By |November 1st, 2016|APIs, Business Tools, CRM|

Implement, Integrate, Automate As Founder of Squirrel Business Hub, I advise SMEs on cloud-based business systems. Over the past three years, I’ve been privileged to work with more than 150 companies, which has given me a useful insight into business practices. Time and again, I’ve witnessed people entering the same data into their database or [...]

15 09, 2016

What’s an API anyway?

By |September 15th, 2016|APIs, Blog, Technology, Uncategorized|

I have a confession to make … You would think that as the founder of a business that helps other businesses choose and implement software systems I would have an IT or systems engineering background, right? Nope. I’m just a bit of a technology enthusiast who loves working out how to make things run more [...]

2 06, 2016

Case Study: Zoho-Xero integration improves member communication

By |June 2nd, 2016|APIs, Case Studies|

Integrating Xero with Zoho CRM allows information to flow automatically between the two systems “Following the integration, we now have to enter changes to members’ details into the system only once. This means that our mailing list is automatically updated and we can be sure that all our members are receiving the information [...]

16 03, 2016

Case Study: Google Adwords-Zoho CRM integration tracks ROI

By |March 16th, 2016|APIs, Case Studies|

We all have to spend money on advertising and marketing in one form or another. The ability to accurately track the return on your investment (ROI) is critical for informed decision-making on where to spend your marketing dollars. Many business owners rely on gut feel or their sales team’s opinions on what works and what [...]

4 03, 2016

Case Study: Web-CRM-MailChimp integration improves customer service

By |March 4th, 2016|APIs, Case Studies|

We know that on average it takes six to eight touches to generate a viable sales lead, and there are only so many hours in a day. Squirrel Business Hub helped The Property Mentors to automate their leads-nurturing process by integrating their web enquiry form with their CRM and with MailChimp. This ensured that new [...]

25 02, 2016

Case Study: Zoho CRM-Xero integration for automated invoicing

By |February 25th, 2016|APIs, Case Studies|

Managing the billing process is time-consuming and challenging, particularly if payments are made in instalments. Squirrel Business Hub took the headache out of this process for CM Ultimate Events by implementing a Zoho CRM-Xero integration and setting up a fully automated instalment payment process. This enabled efficient invoicing, timely follow-up and improved cash flow. CM [...]

22 02, 2016

Case Study: Zoho CRM-Google Calendar integration

By |February 22nd, 2016|APIs, Case Studies|

“This integration has made our bookings and scheduling simple, fast and super user-friendly. Knowing that one step will be followed by another and completed by being synced to our Google Calendar really helps us to feel that our work is under control.” Adriana, Bookings Manager at Crown Property Services Crown Property Services is a Melbourne-based [...]