The Team at Squirrel would like to wish all our clients a fabulous Christmas and a safe, healthy and super-organised New Year.
Image courtesy of Stuart Miles at FreeDigitalPhotos.net
Take time out
We find that the holidays are often a good time to take a look at our business and get sorted for the year ahead. It’s easier to think clearly, get around to that To Do list, or make big decisions when things are quieter on the day-to-day front.
Say goodbye to post-it notes and whiteboards
If getting more organised is your New Year’s resolution, you could do your business a favour by implementing a CRM (customer relationship management) system. CRMs have many advantages for the small business. One of their most important functions is providing a central repository for all the information pertaining to your customers, and a record of every interaction with them, which can be accessed by all relevant team members. No more leads lost because a phone number has gone astray on a post-it note or been rubbed off a whiteboard.
Valuable marketing tool
To further streamline your processes, your CRM can also be integrated with your accounting, project management and HR software. And that’s not all: by allowing you to segment your database and send automated emails to selected customers at predetermined times, your CRM system makes it easy to nurture your leads. Set up and used correctly, it could become your most valuable marketing tool.
We’re working – give us a call
If you’d like to take advantage of the post-Christmas lull to discuss how a CRM could work for you, or your business needs in general, please get in touch. We’re around and would be happy to help.
Incredible thinking !
Thanks! Might take some planning to get the right systems in place for your business but definitely worth it in the long term. Merry Christmas!