Case Study: PrintIQ-Hubspot integration reduces data entry by 40 hours a month for event branding manufacturer
Company profile: Selby’s is one of Australia’s leading specialist manufacturers of event branding solutions and fabric displays. Their products include flags, street banners, fabric and vinyl banners, exhibition display systems and pop-up marquees. Industry: Events, hospitality [...]
Lag v. lead indicators: How your stats can help you improve your game
Spectators at the Australian Open may have noticed that match analytics and graphics are becoming ever-more sophisticated - detailing not only the angle, placement and outcome of every serve, shot and return, but also player [...]
Case Study: Zoho CRM and Clarizen integration enables NFP to expand into fee-for-service work
Company profile The Global CCS Institute is the world’s leading authority on carbon capture and storage (CCS) – an international climate change organisation whose mission is to accelerate the deployment of CCS as an imperative [...]
Case Study: Zoho CRM mobile app for sales coach improves communication and efficiency
Company profile Sales Shift Global advise, coach and train companies and individuals in order to develop and grow their sales effectiveness Industry Consulting & Strategy Company size 3 Summary Squirrel Business Hub implemented Zoho CRM [...]
The power of insight: Custom reporting for your business
Another year is fast closing in and I’ve been reflecting on what has really made our business tick along - and how to do more of those things next year and less of what hinders [...]
How to create reporting that allows brilliant decision-making
Guest post by Bronagh Dobson Over the many years I have spent creating reports for boards and senior decision-makers, one principle has always been true: the more accurate and relevant the reporting, the better the [...]
Case Study: CRM for restaurant franchises improves marketing and reporting
Company profile Asian Restaurant Concepts (ARC) are the brand owner of the Noodle Box and Wokinabox franchise operations, both nationally and internationally. They manage marketing and franchising enquiries and onboarding for the franchise networks. Industry [...]
Case Study: Zoho CRM enables food supplier to consolidate customer data and plan and track sales visits
Company profile Tassal are Australia’s largest producers and distributors of Tasmanian-grown Atlantic salmon Industry Food & beverage Company size 1,200 Summary Squirrel Business Hub implemented Zoho CRM for Tassal, creating a central repository for their [...]
Case Study: Digitisation, Zoho CRM-SMS integration reduce admin and generate enquiries for not-for-profit
Company profile Righteous Pups is a NFP organisation that breeds and trains assistance dogs for people with autism and other disabilities. They also train dogs in the local community and run a volunteer program for local [...]
Google Ads and Facebook ads too expensive? Make the tech giants work for you
Guest post by Lachlan Still Have you had a stop-start or love-hate relationship with Google Ads? Do you find yourself saying, 'It’s too expensive', 'Cost Per Clicks are way too high', or 'Facebook Ads are [...]
Are sales opportunities slipping through your fingers? Use your CRM to improve marketing
Are your marketing campaigns falling flat or not resulting in sales, or the kind of enquiries you want? Or is your phone simply not ringing? Perhaps it’s time to take a closer look at your [...]